Trends from 1B transactions. Download the 2024 Consumer Trends Report (as seen on The Today Show). Get your copy
Get the latest expert data and trends analysis from Upside
Upside CEO Alex Kinnier discusses how loyalty members don’t always behave loyally — and how grocers can win more foot traffic.
Of the new and non-loyalty customers Upside brought to GetGo, over 60% joined myPerks.
Of the new and non-loyalty shoppers Upside brought to Giant Eagle, over 60% joined myPerks.
Upside’s Consumer Spend Report featured a new consumer survey about economic sentiments and household finances.
Breaking down Upside's inaugural Consumer Spend Report
With prices rising and competitors multiplying, grocery stores have to capture more visits to keep growing. Here’s how.
Personalized promotions center the customer while protecting the retailer’s margin; they sit at the intersection of efficiency and fairness.
Transaction data from more than 1,700 c-stores shows demand is actually in decline. We contextualized the numbers and interviewed consumers to find out what’s behind the shift in shopping behavior.
Consumers and politicians often pin the blame on retailers, but the real picture isn’t quite so clear. What’s driving high fees, and where do we go from here?
Papa John’s operators discuss their experience with various marketing partners to drive sales, and what makes Upside different.
CMO Adam Salgado and COO Prabash Coswatte say that Upside helps differentiate Heritage Grocers Group in the market, helping them generate a 75% return on investment.
Upside reviewed transaction data from 1,700+ convenience retail locations and surveyed 1,500+ consumers. Here’s what we found.
Most loyalty members behave like any other shopper. Here's how grocers can turn their average members into super-users.
There's a gap between loyalty membership and behavior; retailers have an opportunity to turn their average members into super-users.
With prices rising and their options multiplying, grocery shoppers are seeking out value now more than ever.
Using mobile apps is second nature for today’s shoppers. C-stores can leverage that behavior to reach more customers and increase pump-to-store conversion.
Upside surveyed consumers on effective fuel offers. Then, we reviewed transaction data from 30K fuel sites to learn what really changes buying behavior.
Upside surveyed 1,900 consumers and found a gap between loyalty membership and behavior.
Upside polled thousands of retailers to understand the biggest challenges they currently face, and a common theme emerged.
The average American only travels about three miles for casual meals out. How can restaurateurs get customers to go farther to choose them?
Right now, it’s difficult to hire, operating costs are high, and foot traffic is down. But shortening open hours probably won’t help.
The new Upside dashboard not only helps you see the value of the Upside program, but also helps to raise the bar for performance measurement across all your business partnerships.
The Upside Dashboard gives you and your team the data you need to make smart decisions and prove the incremental impact of every dollar you invest in Upside.
On average, Americans travel about three miles for a casual meal outside the home. Restaurateurs are turning to Upside to get them to go farther.
We reviewed the loyalty programs from best-in-class American grocery retailers to see if successful programs drive more market share.
U.S. shoppers usually buy groceries close to home, but the right cash back offer can motivate grocery shoppers to travel almost 3x the typical distance.
The average grocery shopper is only eight minutes away from their preferred store. How can grocers get customers to travel farther to choose them?
Customers are no longer willing to foot the bill for rising food costs, so restaurateurs need a new way to cover those increases.
Cutting costs, reducing errors, improving customer satisfaction and enhancing the customer experience are just a few benefits of incorporating artificial intelligence into operations, but upgrading systems isn’t always affordable.
How promotions drive behavioral change in consumers
A guide to what retailers can expect from consumers this summer as prices at the pump change
Learn how Upside helped Team Washington Domino's repurpose their marketing dollars, increase customer loyalty, and prove incremental profit.
The right technology to increase ticket sizes and drive loyalty
Upside's insights report for fuel retailers to stay competitive in changing markets
To achieve fuel profitability, it is crucial to maximize capacity utilization, increasing sales at the pump and driving sales at your convenience store.
Many businesses work hard to maximize their ROAS. Here’s how this metric falls short and how to measure success more accurately.
With the growing trend of mergers and acquisitions in grocery, regional and independent grocers need a new playbook.
Hiring grocery labor today is tricky, but maximizing your capacity utilization will ensure you can bring on staff without compromising profit.
Retailers need to stop using personalized and segmented approaches interchangeably — only the former generates true incremental profit every time. Learn how these strategies differ and how to leverage the data you already have for long-term growth.
Reacting to economic uncertainty: The cost-cutting dilemma
High prices at the pump are driving consumers to new gas stations. Here’s how grocers and restaurants can benefit.
Understanding how your customers think will help you go beyond tweaking fuel sign prices to maximize profit. Here’s what you need to know.
By making better use of your existing assets, you could see a profit that could cover the cost of hiring additional staff to fill that empty register. Learn more here.
Brick and mortar businesses have an inherent constraint on their usage: their physical location. Marketplaces are unlocking incremental transactions for retailers with very little lift.
Looking to attract new customers, bigger baskets, and more sales? One-size-fits-all discounting misses the mark. See why here.
Request a demo of our platform with no obligation. Our team of industry experts will reach out to learn more about your unique business needs.