Consumers are more empowered than ever before either not to buy fuel or to find stations that offer cost relief. In this declining fuel market, the only way to win new customers and grow your business is to shift customers from competitive locations to yours.
The pumps in an average gas station sit idle nearly 75% of the day. That unused capacity means less gallons sold, and less profit. Upside connects you with millions of consumers to deliver incremental, profitable transactions to maximize that capacity. This means you can drive more volume without increasing operating costs. Top suppliers have seen a 6% lift in volume within the first year on Upside.
The only way to fill your spare capacity and grow volume is to shift customers and gallons away from your competitors. Upside provides you with exclusivity zones around your sites that prevent competitive locations from joining the Upside app. Your sites can capture more gallons and profit without lowering your sign price and cannibalizing your expected sales.
The platform is growing quickly and only 30% of stations in a given area are eligible to participate in the program.
Upside’s personalized promotions reach people through multiple channels and deliver profitable, incremental customers to your network. They motivate new customers and activate infrequent ones to choose your sites more often and spend more when they do.
Only 30% of stations in a given area are eligible to participate in the program. The time to join is now.
Suppliers stand to earn additional revenue as operators in their network join Upside. When operators join Upside, they are empowered to:
Operators sell more gallons to customers who typically would not have chosen their locations, and you sell more gallons to your dealers.
Once on-site, these customers visit c-stores, car washes, and other higher-margin facilities that maximize overall site profitability.
At your discretion, operators will have access to Upside’s on-demand dashboard that shows them the value your investment drives to their sites.
Upside does not charge for clicks or impressions, and there’s no participation fee. Our priorities are aligned so you earn net profit on proven transactions.
Our unique incremental measurement methodology allows us to determine the incremental transactions they wouldn’t have received without Upside
All consumer promotions are within your available margin so you earn more than you spend. If a transaction is not incremental to your business, you don’t pay.
Upside analyzes hundreds of millions of transactions each year. Access our library of resources, insights, and business intelligence developed from those data sets.
Upside’s Consumer Spend Report featured a new consumer survey about economic sentiments and household finances.
Upside’s Consumer Spend Report featured a new consumer survey about economic sentiments and household finances.
Breaking down Upside's inaugural Consumer Spend Report
Breaking down Upside's inaugural Consumer Spend Report
Transaction data from more than 1,700 c-stores shows demand is actually in decline. We contextualized the numbers and interviewed consumers to find out what’s behind the shift in shopping behavior.
Transaction data from more than 1,700 c-stores shows demand is actually in decline. We contextualized the numbers and interviewed consumers to find out what’s behind the shift in shopping behavior.
Request a demo of our platform with no obligation. Our team of industry experts will reach out to learn more about your unique business needs.