Trends from 1B transactions. Download the 2024 Consumer Trends Report (as seen on The Today Show). Get your copy
Upside's retailer-specific blog for data-driven strategies and actionable business solutions
Personalized promotions center the customer while protecting the retailer’s margin; they sit at the intersection of efficiency and fairness.
Transaction data from more than 1,700 c-stores shows demand is actually in decline. We contextualized the numbers and interviewed consumers to find out what’s behind the shift in shopping behavior.
Consumers and politicians often pin the blame on retailers, but the real picture isn’t quite so clear. What’s driving high fees, and where do we go from here?
Papa John’s operators discuss their experience with various marketing partners to drive sales, and what makes Upside different.
Today, thousands of retailers use Upside to win more visits and higher customer spend at a positive, fully-attributable ROI.
CMO Adam Salgado and COO Prabash Coswatte say that Upside helps differentiate Heritage Grocers Group in the market, helping them generate a 75% return on investment.
When fuel margins are low, retailers make less profit. But industry executives say cutting costs can make pre-existing pressures worse.
Upside reviewed transaction data from 1,700+ convenience retail locations and surveyed 1,500+ consumers. Here’s what we found.
Most loyalty members behave like any other shopper. Here's how grocers can turn their average members into super-users.
There's a gap between loyalty membership and behavior; retailers have an opportunity to turn their average members into super-users.
With prices rising and their options multiplying, grocery shoppers are seeking out value now more than ever.
Using mobile apps is second nature for today’s shoppers. C-stores can leverage that behavior to reach more customers and increase pump-to-store conversion.
Upside surveyed consumers on effective fuel offers. Then, we reviewed transaction data from 30K fuel sites to learn what really changes buying behavior.
Upside surveyed 1,900 consumers and found a gap between loyalty membership and behavior.
Upside polled thousands of retailers to understand the biggest challenges they currently face, and a common theme emerged.
The average American only travels about three miles for casual meals out. How can restaurateurs get customers to go farther to choose them?
Right now, it’s difficult to hire, operating costs are high, and foot traffic is down. But shortening open hours probably won’t help.
The new Upside dashboard not only helps you see the value of the Upside program, but also helps to raise the bar for performance measurement across all your business partnerships.
On average, Americans travel about three miles for a casual meal outside the home. Restaurateurs are turning to Upside to get them to go farther.
We reviewed the loyalty programs from best-in-class American grocery retailers to see if successful programs drive more market share.
Diners are trading down from full-service restaurants, and grocers can take advantage with high-margin food bars
The average grocery shopper is only eight minutes away from their preferred store. How can grocers get customers to travel farther to choose them?
Customers are no longer willing to foot the bill for rising food costs, so restaurateurs need a new way to cover those increases.
How grocers are creating an additional revenue stream that offsets rising costs
Insights from a recent survey
To celebrate and contemplate the achievement of reaching a significant milestone of $1 billion in new, incremental profit for retailers, we spoke with Alex Kinnier, the co-founder and CEO of Upside.
How promotions drive behavioral change in consumers
A guide to what retailers can expect from consumers this summer as prices at the pump change
Learn how Upside helped Team Washington Domino's repurpose their marketing dollars, increase customer loyalty, and prove incremental profit.
How Upside is helping grocers drive incremental revenue and boost sales with personalized promotions
The right technology to increase ticket sizes and drive loyalty
Upside's insights report for fuel retailers to stay competitive in changing markets
To achieve fuel profitability, it is crucial to maximize capacity utilization, increasing sales at the pump and driving sales at your convenience store.
Many businesses work hard to maximize their ROAS. Here’s how this metric falls short and how to measure success more accurately.
With the growing trend of mergers and acquisitions in grocery, regional and independent grocers need a new playbook.
Hiring grocery labor today is tricky, but maximizing your capacity utilization will ensure you can bring on staff without compromising profit.
Retailers need to stop using personalized and segmented approaches interchangeably — only the former generates true incremental profit every time. Learn how these strategies differ and how to leverage the data you already have for long-term growth.
Reacting to economic uncertainty: The cost-cutting dilemma
High prices at the pump are driving consumers to new gas stations. Here’s how grocers and restaurants can benefit.
Understanding how your customers think will help you go beyond tweaking fuel sign prices to maximize profit. Here’s what you need to know.
By making better use of your existing assets, you could see a profit that could cover the cost of hiring additional staff to fill that empty register. Learn more here.
Brick and mortar businesses have an inherent constraint on their usage: their physical location. Marketplaces are unlocking incremental transactions for retailers with very little lift.
As we celebrate National Hispanic Heritage Month, we're honored to showcase the Hispanic people and businesses we work with.
Looking to attract new customers, bigger baskets, and more sales? One-size-fits-all discounting misses the mark. See why here.
How many gallons are you currently selling every day, and how could you be selling? Calculate your capacity utilization to find out.
Making every transaction economically efficient
The food-service industry is recovering, but the restaurant labor shortage threatens continued growth. Here’s how to manage it effectively.
As consumers make more purchasing decisions online, fuel retailers must look beyond sign price and traditional marketing. Here’s how to adjust your customer reach strategy.
Customer loyalty programs can help drive sales among existing customers but fall flat in growing your base and driving new profit. Here’s how digital marketplaces can fill the gap.
The restaurant industry has completely transformed in the digital economy. So what are the new restaurant profit drivers in this marketplace?
Despite the outsized costs for these assets, few station owners track or measure how effectively they’re utilized on a daily basis.
How Upside empowers fuel retailers to attract more customers and increase transaction volume amid inflation and rising gas prices, providing relief to consumers while boosting profits for businesses
See how Upside empowers restaurants to attract more customers, increase profits, and streamline operations with minimal effort. Learn from real retailer success stories and see why Upside is a win-win for both diners and restaurant owners.
Join the Upside network to reach new customers and earn proven profit without contracts or complex integrations. It's a win-win for your business
This Upside study explores what it takes to determine the impact of your current loyalty program.
Rising inflation. Supply chain snafus. Global conflict. Continued COVID-related uncertainty. Learn what's challenges are facing grocers.
Navigating inflation and supporting local businesses with Upside
How Upside's personalized approach is revolutionizing grocery retail, creating profitable connections between retailers and customers through item-level personalization and tailored in-store experiences
Learn how to create a stellar customer experience strategy and increase customer loyalty with the F.E.E.E.L framework in this three-part series
Understand the customer experience strategies employed by restaurant giants like Chick-fil-A, Dunkin’ Donuts, and McDonald's to foster customer loyalty and engagement
Understanding the surge in prices, economic influences, and how Upside continues to provide cash back amidst the fluctuations
How retailers are thriving post-pandemic by combining clicks-to-bricks acquisition and innovative in-store experiences to attract and retain customers
How Upside revolutionizes the restaurant industry with personalized dining experiences, bridging the gap between online and offline interactions to enhance customer loyalty and boost profitability
Turning F.E.E.E.L framework into action: Enhancing restaurant customer experience
Understanding the significance of customer experience for attracting and retaining customers in the competitive restaurant industry
Exploring the impact and considerations of third-party delivery services in the restaurant industry
Read about the developing trends in fuel retail and how to attract today’s (and tomorrow’s) customers.
Simple ways to create a strong, profitable customer acquisition strategy for your business
Amid labor shortages and rising costs, brick and mortar businesses must adapt to the changing labor landscape by understanding market trends and implementing strategies to attract and retain employees while optimizing operations for profitability
Preparing for the rise of Electric Vehicles (EVs) in the fuel and convenience retail market
Creative strategies to attract holiday workers amidst the ongoing labor shortage and staffing challenges
Discover the Upside Effect and how it connects people and local businesses, empowering communities and creating economic harmony on Small Business Saturday and every day
Amid supply chain challenges and rising demand, regional and independent grocery stores can attract more customers and boost profits with strategic holiday promotions and personalized experiences
A comprehensive framework for assessing the effectiveness and profitability of in-house loyalty programs in the fuel and convenience retail industry
Unveiling winning tactics for enhancing customer loyalty in grocery stores
Recent study shows Midwestern fuel stations have recovered 2% more sales than 2019, outpacing other regions in the U.S.
We surveyed 1,300 customers, spoke with dozens of retailers, and analyzed billions of transactions to learn how competitive retailers outmatch their competition
Request a demo of our platform with no obligation. Our team of industry experts will reach out to learn more about your unique business needs.